“Boys Toys” for the DIY man in your life can start as young as pre-school, because — as you can see for yourself in this photograph (click in picture to enlarge) — the Black and Decker brand now includes children’s toys.
Oh, and yes, I know that little girls might just as well play with these toys just as many adult women lust after a new chainsaw, that is not the issue here — the issue is brand placement. I object to toys having real brand names; it’s just not right and proper. In the same way I objected to football teams being sponsored by brewers and distillers to the extent that brand names were on baby-sized shirts.
By the way, I have nothing against beer or Black and Decker either — I merely have a problem with brainwashing children in this way — and I think we all ought to have concerns about this sort of thing. If something is not done, then things will just get worse, don’t you agree?