HARD WATER IS APTLY NAMED; LIFE IS VERY HARD FOR PEOPLE LIVING IN HARD WATER AREAS, SUCH AS LONDON.
Those poor folk have a problem getting a lather in the bath, and it is a real challenge to get clothes clean. Central heating furs up. Toilet cisterns and kettles soon fill up with mineral deposits, so tea and coffee taste strange — and no-one drinks from the tap!
As a result, these unfortunate people have to buy bottled water to drink. Because most of the UK’s population lives in hard water areas, the big chain stores cater for them by selling bottled water, water for car batteries, water for ironing, and other things like salt for dishwashers and products that attack lime scale.
It is perhaps no surprise that national TV advertising is chock-full of products aimed at making a hard life easier. What is surprising, though, is that the power of advertising is so strong that Scottish people are buying these products, even though they don’t have to!
Look around at the shelf space given over to products that we do not need here in Glasgow — limescale remover? (yet people buy it). We do not need to put salt in our dishwasher, we can fill our car battery straight from the tap, we get a good lather in the bath, so we do not need special shampoos and bubble baths (and we can use less)! Laundry is a cinch — we can use steam irons, filled straight from the tap, laundry powder? — we can wash at 30 degrees using the cheapest make of soap powder on the market. We can buy the cheapest brands of toilet cleaner, we don’t need to dose our central heating, and we have no bother with kettles or septic tanks.
Life is easy in a soft water area as a result. If only more Scots, and more Glaswegians, knew just and appreciated how important this resource is, how cheap and easy it is to live here.
Then again, there are a lot of dafties who see the adverts and go buy water to do the ironing! Jings!