Click on the image to enlarge.
It’s a basket of Bread. Baguettes or French sticks. However, the co-op is trying to compete with M&S and sell fancy food from around the world.
This must be the idea behind the label, it states:
Clearly, they meant the baguette to be from Paris, in which case it ought to have been labelled, Parisienne Baguette.
Things are getting worse when shops try to be cosmopolitan and fail, despite having Google available.